Recently I had the opportunity of speaking to the American Marketing Association student group at Saint Joseph’s University. I did about an hour presentation about how we started the company from scratch, the steps we took to form the company, the design of the logo and site, how we used social media to market and build traffic to the site without having to spend money on traditional advertising… basically a summary of everything we’ve gone through up to our current point.
And I have to say… it was really fun. The students seemed to enjoy it and they got a taste of what an entrepreneur is looking for when dealing with marketing, and all the work that goes into building a business from the ground up. We even got a couple of interns out of it. I think it was a great learning experience for both the students and myself and I can’t wait to do it again.
If you’re interested in having Drink Philly come present at your school, contact us at info@drinkphilly.com.
Thanks SJU for making it such a great first experience.
Cheers,
Adam Schmidt
DrinkPhilly.com
President & Founder
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